Augmented Reality

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Google Quits Glass, Again

by Omid Rahmat

Google introduced its monovision, LCOS display augmented reality (AR) Glass product in 2012, bringing it to maker in 2013 with a slick Apple-like marketing campaign that made many of us think we really wanted …

Tags:Augmented Reality| Google Glass| LCOS

tooz to Become AR/VR Competence Center of the ZEISS Group

by Artem Alekseenko

ZEISS has acquired the shares of the joint venture tooz technologies, which was founded together with Deutsche Telekom in 2018. ZEISS is thereby responding to the large, growing market potential in the fields of …

Tags:AR Glasses| Augmented Reality| tooz| Virtual Reality| Zeiss

An Improved Holographic Display System is Under Development

by Arthur Berman

A team of researchers led by Yi-Long Li of the School of Instrumentation and Optoelectronic Engineering, Beihang University (Beijing, China) is developing a holographic display system that presents an image with a wider viewing …

Tags:Augmented Reality| Holographic Displays| research

Envisics Gets $50 Million in Funding for AR HUDs in Automotive

by Omid Rahmat

The round was led by Hyundai Mobis with additional investments from new strategic shareholders InMotion Ventures, the investment arm of Jaguar Land Rover, and Stellantis. Automotive Head-Up Displays (HUDs) have been around for a …

Tags:Augmented Reality| Automotive| Envisics| Head Up Displays HUDs

The Wildly Fluctuating Data Around AR/VR/MR Shipments

by Omid Rahmat

IDC just came out with a report that says Meta had 80% of the AR/VR headset market in 2022 as global shipments declined 20.9% to 8.8 million units. A Chinese market research firm has …

Tags:Augmented Reality| Bytedance| CCS Insights| IDC| meta| VR

2022 Saw a Decline in AR/VR Headset Shipments

by Emory Kale

The pendulum for AR/VR headsets swung the other way through the course of 2022 as global shipments declined 20.9% year over year to 8.8 million units, according to new data from the International Data …

Tags:Augmented Reality| HMDs (Head Mounted Displays)| IDC| VR

What Meta’s Price Drops Tells You About Making Headsets

by Omid Rahmat

There are three fundamental problems with making headsets for AR/VR/MR. First, which of the three is it? Second, it’s never about what you see, but how you see it. Third, you have to have …

Tags:Augmented Reality| Head Tracker| HMDs (Head Mounted Displays)| meta| Oculus VR

STMicroelectronics’ All-in-One Motion and Bone-Conduction Sensor Saves Space and Power in Hearables and Headsets

by Artem Alekseenko

Delivers longer listening experience and superior hearing in TWS headphones and AR/VR/MR headsets STMicroelectronics’ LSM6DSV16BX is a unique highly integrated sensor that delivers tremendous space savings inside hearable devices including sports and general-purpose earbuds. It combines …

Tags:Augmented Reality| Mixed Reality| STMicroelectronics| Virtual Reality