DOOH – Page 61 – Display Daily

Ocean Expands Westfield Presence

by Raverstead

Ocean Outdoor has launched ‘The Screen @ Southern Terrace’, a new full-motion 325 site in Westfield London. It measures 5.2m x 2.7m and has a 10.5mm pixel pitch.

Ocean Links Western Cities

by Raverstead

The Great Western Link is Ocean Outdoor’s new display site in the UK, linking Bristol and Bath. With a landscape configuration on the A4320 road (leading to the A4 to Bath), the site is …

Tags:DOOH| Large Display Monitor| LED| Ocean Outdoor| Vol 21 - Issue 45

Vienna Station Outfitted With 44m² LED Board

by Raverstead

Beginning full operations at the end of next year, the Vienna Main Station will serve more than 1,100 trains each day. Departures will be displayed on a 21m x 2.1m LED board supplied by …

Brightsign To Update and Expand Players at ISE

by Raverstead

A massive update to Brightsign’s media player portfolio will be shown for the first time at ISE 2015 (10th – 12th February, Amsterdam). New players will be added to the HD and XD lines. …

Bus Beacons in Proximity Advertising

by Raverstead

In the fast evolving world of DOOH (digital out of home) advertising, UK based Exterion Media announced a unique six month beta project in proximity advertising that targets a Norwich, UK bus line. It’s …

Nielsen says DOOH Beats TV!

by Bob Raikes

A new analysis of reported Nielsen data, conducted by the Digital Place Based Advertising Association (DPAA), reveals that digital place based (DPB) networks deliver more impressions among 18-49 year-olds on a monthly basis compared …

Tags:DOOH

DOOH Will Shake Off Slow Growth in 2014

by Bob Raikes

The latest Global Digital Out-of-Home Media Forecast 2014-18, by PQ Media (PQM), shows that revenues in the sector are growing as expected and are forecast to rise 11.3% YoY in 2014. The result, which …

Tags:DOOH| Market Data

Clear Channel Outdoor Sells Russian Unit

by Super User

Clear Channel Outdoor is reported to have sold its Russian business to its general director in Russia, Sergei Kolesnikov. Reports suggest that Clear Channel Outdoor had concerns about the political situation in the region …

Tags:DOOH| Large Display Monitor| Vol 21 - Issue 34| Volume 21

DOOH Revenues and Exposure Continue to Climb

by Super User

The seventh edition of PQ Media’s (PQM) annual Global Digital Out-of-Home Media Forecast shows that ‘influential’ markets stuttered last year. Both key and emerging regions were hit with debt issues, asset bubbles and political …

Major Investment for Clear Channel UK

by Super User

Clear Channel has committed to a significant expansion of its DOOH portfolio in the UK. The first part of the expansion is called ‘Play London’, which will consist of the current Storm-branded screens (Display …

Invidis Digital Signage Conference

by Super User

Florian Rotberg started the event by talking about his company, Invidis, which organises the conference. One of the key things that Invidis does is to track the “mood” in the digital signage industry and …

CEOs Choose DOOH Over (Almost) Everything

by Super User

A Censuswide survey in the UK has found that as many as 66% of CEOs believe that premium DOOH is the most effective advertising medium. The platform was second only to TV (74%). DOOH’s …

Tags:Advertising| DOOH| Large Display Monitor| Vol 21 - Issue 39| Volume 21