Artem Alekseenko


Under-30 South Koreans Bought Android as First Phone; Now on iOS

by Artem Alekseenko

The landscape of smartphone usage in South Korea has been experiencing noteworthy shifts, particularly among the younger demographic. Recent data from a comprehensive consumer survey conducted by Counterpoint Research during the first half of …

Tags:Android| Counterpoint| ioS| Korea| Smartphones

Addressing the Persisting CTV Bundle ID Crisis

by Artem Alekseenko

Bundle IDs are strings of characters used by advertisers and ad platforms to identify specific apps on CTV platforms like Samsung Smart TV, Amazon Fire TV, and Roku.

Tags:Advertising| Connected TV (CTV)| Pixalate

India's smartphone market growing

10% Uptick in India’s Smartphone Market

by Artem Alekseenko

The most significant growth was in the premium segment, priced at $600 and above, which grew by 75% YoY.

Tags:5G| IDC| India| Market Data| smartphone