NEC Display Solutions Europe announces the completion of a successful partnership with ADDE to deploy its digital cinema projectors in Les Cinémas Pathé Gaumont La Joliette cinema.
Les Cinémas Pathé Gaumont (LCPG), the leading cinema chain in France, selected NEC to provide a total of 13 laser projectors in its new theatre in La Joliette, Marseille, combining vibrant colours with exceptional image quality for a stunning audience experience.
ADDE, a French cinema system integrator, equipped and installed three NC3541L 4K RB laser projectors, designed for premium and large format screens, three NC2041L RB laser projectors, and seven NC1700L RB laser projectors for mid-sized screens, along with a range of lens options.
NEC’s partner ADDE, together with LCPG La Joliette, chose NEC based on the company’s long pedigree in cinema and its range of high-quality projectors which are suitable for every screen size.
“France has long had a love affair with the cinema screen, but even here cinema has suffered from competition from other media,” said Mark Kendall, Business Development Digital Cinema at NEC Display Solutions Europe. “Cinema is fighting back by creating a range of stunning experiences for movie-goers, and one of the most important factor will always be the quality of imagery on the screen.”
What’s more, NEC’s range of laser projectors provide higher reliability and lower total cost of ownership, with no need for lamp replacement or maintenance. Now France’s movie lovers can get a glimpse of the future at LCPG’s new cinema. www.digital-cinema-nec.com
About NEC Display Solutions Europe
NEC Display Solutions Europe GmbH has its European headquarters in Munich, Germany and is responsible for all business activities in EMEA. NEC Display Solutions benefits from the technological know-how and technologies of the NEC Corporation and, with its own Research and Development, is one of the world’s leading manufacturers offering the widest product range of display solutions in the market. The display product portfolio ranges from entry-level to professional and speciality desktop LCDs, via large-size Public Displays for Digital and Retail Signage. The Projector range offers products for all needs, from portable devices via business projectors to products for permanent operation (such as PoS applications) and digital cinema projectors. Bernd Eberhardt is President and CEO of NEC Display Solutions Europe. www.nec-display-solutions.com
About NEC Corporation
NEC Corporation is a leader in the integration of IT and network technologies that benefit businesses and people around the world. By providing a combination of products and solutions that cross utilize the company’s experience and global resources, NEC’s advanced technologies meet the complex and ever-changing needs of its customers. NEC brings more than 100 years of expertise in technological innovation to empower people, businesses and society. http://www.nec.com
