Zuckerberg Commits to XR Future

What They Say

In a year end speech to employees, Facebook CEO Mark Zuckerberg has said that he would be “particularly focused” on technologies that deliver “a deeper sense of presence,” like augmented and virtual reality.

What We Think

After the debacle of Magic Leap, it’s pleasing that someone with big pockets is still happy to fund the development of AR and VR for consumers and mass adoption. We’re probably at the slope of enlightenment stage of the XR hype cycle. However, we’re still in the trough of disillusionment for AR for consumers. (BR)

Gartner Hype Cycle.svg proc