The Meta Quest 3: Spatial Computing and Mixed Reality Are Things Now
by Shawnee Blackwood
Meta’s taking pre-orders in 23 countries for its plucky little MR headset.
Tags:| Mixed Reality| Qualcomm| Quest 3| VR
Apple Faces Challenges with MicroOLED Displays for Vision Pro Headset
by Shawnee Blackwood
No one saw this coming except everyone who doesn’t work for Apple’s marketing machine. Style over substance seems to be facing an uphill struggle.
Tags:Apple| headsets| Mixed Reality| Vision Pro
Qualcomm: The Big Winner of Apple’s Adventures in Mixed Reality
by Omid Rahmat
No one stands to gain more from Apple launching an MR headset than Qualcomm, even Apple itself.
Tags:Apple| Mixed Reality| Qualcomm
ThirdEye Partners with AETMA to Boost Education and Research with AI/AR Solutions
by Artem Alekseenko
Using advanced smart glasses and software to enhance training, research, and educational programs.
Tags:AETMA| Artificial Intelligence (AI)| Augmented Reality| Education| Mixed Reality| ThirdEye
Apple’s Headset Named Reality Pro or Reality One
by Omid Rahmat
The company is going to follow its launch strategy with Apple Watch for its MR headset, and try and emulate its success.
Tags:Apple| Apple Watch| | Microsoft| Mixed Reality| xrOS
Apple Ramps Up Testing of New Macs and Gears Up for Worldwide Developers Conference
by Shawnee Blackwood
Apple’s Worldwide Developers Conference (WWDC) in June will be a critical event for the company, according to Apple-whisperer Mark Gurman, featuring the long-awaited mixed reality headset as well as new Mac laptops and the …
Tags:Apple| Head Up Displays HUDs| macbook| Mixed Reality
Apple’s Mixed Reality Headset Can’t Defy the Laws of Physics
by Karl Guttag
The learning curve for MR technology is slower than that of semiconductors, as many factors are nearing the limits of physics. Even the world’s biggest tech company has to face that reality.
Tags:Apple| Google Glass| Hololens| | Mixed Reality| Moore's Law
OMG! Apple ARgh Headset Not Second Coming of iPhone Mojo
by Omid Rahmat
Once upon a time, a plucky trillion-dollar company decides that it needs something that no one asked for.
Tags:Apple| Augmented Reality| HMDs (Head Mounted Displays)| Mixed Reality
Apple Leaking Like a Sieve Over Mixed Reality Headset Plans
by Omid Rahmat
The vision for an Apple mixed reality headset may have its origin in its famed design department under Jon Ivey. Since then it’s been nothing but hype and leaks, with a level of uncharacteristic …
Tags:Apple| HMDs (Head Mounted Displays)| Mixed Reality
Apple’s MR Success Strategy: Who Will Be Pushed to Achieve Results?
by Omid Rahmat
The Financial Times has reported that Apple’s mixed reality (MR) headset is being launched this year at the behest of Tim Cook, its CEO, as he looks to cement his legacy by producing a …
Tags:Apple| HMDs (Head Mounted Displays)| Mixed Reality
STMicroelectronics’ All-in-One Motion and Bone-Conduction Sensor Saves Space and Power in Hearables and Headsets
by Artem Alekseenko
Delivers longer listening experience and superior hearing in TWS headphones and AR/VR/MR headsets STMicroelectronics’ LSM6DSV16BX is a unique highly integrated sensor that delivers tremendous space savings inside hearable devices including sports and general-purpose earbuds. It combines …
Tags:Augmented Reality| Mixed Reality| STMicroelectronics| Virtual Reality
Tired: VR; Wired: MR
by Omid Rahmat
No matter how you slice it, Meta is subsidizing every VR headset it sells to the tune of 4 to 6 times the revenue it generates. That’s so crazy that you have to think …
Tags:Apple| Augmented Reality| | Mixed Reality| Oculus VR
