DOOH – Page 51 – Display Daily

Panasonic, Thinaire to Deploy Proximity Marketing and Professional Display Solutions

by Vanessa Browning

Panasonic System Communications Company of North America, a leading provider of advanced audio/visual solutions, and Thinaire, one of the world leaders in proximity marketing, are working together on a global scale to jointly develop …

Tags:DOOH| Panasonic

Exterion Media, Telefónica UK Team Up for the Tube

by Helen Vince

Exterion Media and Telefonica UK have announced a partnership to support the London Underground (LU) media estate. The partnership will use Telefonica’s Smart Steps solution, which uses anonymous data from across its network of …

Tags:DOOH| Large Display Monitor| UK (United Kingdom)| Vol 22 - Issue 23

JCDecaux Goes Live in Edinburgh

by Tom Allen

Click to enlargeJCDecaux has started to roll out the first displays in Edinburgh, Scotland, as part of the tender it won last year (JCDecaux Brings Digital Network to Edinburgh Centre). Nine digital bus shelters, …

AMD Takes Responsibility for 1535 Broadway

by Tom Allen

AMD has revealed that the massive digital sign unveiled in Times Square last year (New Times Square LED Sign Could Be Largest in the World) is driven by its own Firepro professional graphics cards. …

Tags:AMD| DOOH| Large Display Monitor| USA| Vol 22 - Issue 23

Neo Brings DOOH to Sylt Airport

by Tom Allen

Sylt Airport in Germany is to offer DOOH advertising possibilities starting in June. The screens are owned by Neo Group, but there are currently no details about the size or number of displays that …

Tags:Digital Signage| DOOH| Germany| Large Display Monitor| Vol 22 - Issue 22

KFC Chooses Pioneer and LG for Digital Transition

by Tom Allen

Pioneer Group is rolling out digital menu boards to 400 KFC locations across the UK; the work is expected to take about five months. Pioneer is aiming to complete eight stores every night that …

Tags:DOOH| Large Display Monitor| QSRs & Menu Boards| UK (United Kingdom)| Vol 22 - Issue 22

Pimms Campaign Demonstrates Digital Flexibility

by Tom Allen

Pimm’s has taken space on 12 of Ocean Outdoor’s premium sites in London and Birmingham, to prepare the UK for the sunny weather. Showcasing the power of digital advertising, the advert is activated when …

Tags:DOOH| Large Display Monitor| UK (United Kingdom)| Vol 22 - Issue 22

City Outdoor Wins Newcastle DOOH Tender

by Tom Allen

City Outdoor has won a tender by Newcastle City Council to install and operate a double-sided, large-format full motion screen in the UK city. The screen will be live in September and will be …

Tags:DOOH| Large Display Monitor| UK (United Kingdom)| Vol 22 - Issue 22

Caution About Signage Future in DACH

by Tom Allen

OVAB Europe’s Digital Signage Business Climate Index tracks the sentiment of the industry in several regions across Europe. Most recently OVAB has released the May/June results for the DACH region (Germany, Austria and Switzerland). …

Ocean Takes New London Site

by Tom Allen

Ocean Outdoor’s roadside network has grown with the addition of a new site in London: Trinity Wandsworth. The two screens, each measuring 12.2m x 2.9m, have a 10mm pixel pitch and are mounted on …

Tags:DOOH| Large Display Monitor| Ocean Outdoor| UK (United Kingdom)| Vol 22 - Issue 22

Kapsch Takes Signage to the Slopes

by Tom Allen

Kapsch Group has rolled out pilot DOOH projects at four ski resorts in Germany and Austria. The screens show information including lift waiting times, weather updates and local offers. In resorts where multiple screens …

European PD Market is Positive in Q1

by Bob Raikes

Europe saw a good result in Q1 2015 with 4.2% annual growth reported in Meko’s DisplayCast Public Display research. Annual growth was just over 23% on a volume basis. Despite some price declines during …