Sony & Panasonic Differ in Strategy

An article in Handelsblatt (in German, but Google Translate does a good job!) contrasts the different strategies of Panasonic (the sixth largest electronics company globally) and Sony (the fifth largest). (The top four are Samsung, Foxconn, Siemens and Hitachi). The article highlights the success that Sony has achieved in digital imaging (although the digital camera market is shrinking) and also in making its TV business profitable as well as developing its B2B business. It highlights that automotive is a big target for Panasonic, and the auto battery division is up 13% on last year.