Smartphone Sales Positive in Germany in Q1 2022

What They Say

Despite the global gloom in the smartphone market, Germany seems to still be seeing growth. The GfU said that the re-opening of specialist retail stores had helped the sales of smartphones to grow 4.5% in Q1 to more than five million with revenues up 16.9% to more than €3 billion as ASPs grew from €555 a year ago to €621 in Q1 2022, up 11.8%.

What We Think

Q2 will be interesting to see whether the positive Q1 report was just a blip as shops opened, or whether there is continuing good demand. (BR)

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