SKYWORTH USA Corporation has agreed to respect the intellectual property of global innovator LG Electronics after misusing an LG SIGNATURE ‘ROLLABLE’ OLED R TV image in its livestreaming presentation during last month’s CES® 2021 digital trade show. On Feb. 6, SKYWORTH, a technology products and solutions company, publicly acknowledged the error and pledged to resolve the matter.
In October 2020, LG Electronics announced the launch of LG SIGNATURE OLED R in South Korea after previewing the TV at CES. Soon debuting in the United States, the world’s first rollable TV is an exceptional feat of engineering, offers a user-centric design and serves as a work of art to enhance any luxury space. It boasts a smooth 65-inch flexible OLED display that uses self-lighting pixel technology and individual dimming control to deliver excellent picture quality, revolutionizing the home entertainment market.
About LG SIGNATURE
LG SIGNATURE is the first ultra-premium brand across multiple product categories from global innovator LG Electronics. Catering to the most discerning consumers, LG SIGNATURE is designed to provide a state-of-the-art living experience that feels pure, sophisticated and luxurious. Combining the very best of everything LG has to offer, the distinctive LG SIGNATURE products were designed with their true essence in mind – streamlined to focus on each product’s essential function while maintaining LG SIGNATURE’s modern, signature design.
About LG Electronics USA
LG Electronics USA, Inc., based in Englewood Cliffs, N.J., is the North American subsidiary of LG Electronics, Inc., a $56 billion global innovator in technology and manufacturing. In the United States, LG sells a wide range of innovative home appliances, home entertainment products, mobile phones, commercial displays, air conditioning systems, solar energy solutions and vehicle components. The “Life’s Good” marketing theme encompasses how LG is dedicated to people’s happiness by exceeding expectations today and tomorrow. LG is a 2020 ENERGY STAR® Partner of the Year.