Net Insight has introduced Sye 360º which is an OTT streaming solution that includes synchronisation so that content can be tied between live and OTT content. It is claimed to have low latency and can allow 360º video to synchronise to live broadcast content. The technology can also allow switching between different 360º video feeds.
“TV viewing becomes truly immersive with Sye 360º”, said Per Lindgren, SVP Live OTT, Net Insight. “Imagine you are watching motor sports. You can choose what driver cam to view on the second screen and view the race through the driver’s eyes. You can even pick the exact angle you want to watch to best follow the action. You become one with your experience.”
Sye 360° relies on a combination of complementary technologies. Net Insight has partnered with Elemental to provide live, ultra-low latency transcoding. It also has a partnership with Voysys to achieve sub-second, live stitching of the camera feeds.Net Insight said that it has also tackled the bandwidth challenges that live 360º brings. The research outcome presents a solution for transcoders that includes filters presets, created to support region of interest in combination with with tiles, resulting in bandwidth savings up to 50% while maintaining viewing quality.
Analyst Comment
The technology won an award from NewBay Media as ‘Best in Show’ TV technology at NAB 2017. Synchronisation of OTT and live content makes the experience much better and we reported on a European development from TV Connect (Opera TV Works with BBC on HbbTV Synchronisation). (BR)