Seoul, Korea (Dec. 29, 2014) – LG Display, the world’s leading innovator of display technologies, today announced that it will unveil the ‘Art Slim’ series for LCD TV panels at CES 2015.
With this new series featuring ultra slim thickness and light weight, the company will continue to strengthen its leading position in the global LCD market by enabling consumers to enjoy enhanced design quality of the TVs.
“Design will be the next key factor in the display market as attention shifts from a focus on picture quality to the attractiveness of display designs,” said Yong-Kee Hwang, Executive Vice President and Head of the TV Business Unit at LG Display. “With differentiated designs and technologies, LG Display will make continuous efforts to give added value to customers and lead the global display market.”
During CES, LG Display will showcase 55-inch and 65-inch ‘Art Slim’ TVs with a thickness of 7.5mm and 8.2mm respectively.
Considering that the average thickness of a 55-inch LCD TV is around 30mm, this represents a remarkable 75% reduction to smart phone proportions. In addition, the 55-inch and 65-inch models weigh 10.4kg and 16.2kg respectively, representing a reduction of more than 25% from conventional products.
In the anticipation that design differentiation will be the next crucial factor on top of technology differentiation in the LCD TV market, LG Display is committed to introducing a series of innovative design products based on extreme thinness and light weight.
LG Display’s ‘Art Slim’ product is the result of innovations in the mechanical structure that involve converting the back cover of the LCD module into the rear cover of the complete TV set, as well as a new method in attaching the rear cover to the panel based on conventional narrow bezel technology by minimizing the bezel width. LG Display has adopted the use of aluminum composite materials for the back cover of the LCD module that helps increases its rigidity while offering customized designs by employing various colors and patterns in the cover. The company is able to further customize the design by using different composite materials for the back cover according to the customer’s product line-up.
“LG Display’s differentiated technology is always based on customer value,” said Yong-Kee Hwang, Executive Vice President and Head of the TV Business Unit at LG Display. “The idea of the ‘Art Slim’ technology incorporates how display requirements are seen from the customer’s perspective.”
LG Display started supplying ‘Art Slim’ products to its customers in China and plans to expand a full line-up in the 49-inch to 65-inch size range from 2015.
About LG Display
LG Display Co., Ltd. [NYSE: LPL, KRX: 034220] is the world’s leading innovator of display technologies including thin-film transistor liquid crystal displays (TFT-LCD), OLEDs and flexible displays. The company manufactures and provides display panels in a broad range of sizes and specifications primarily for use in TVs, notebook computers, desktop monitors, and various other applications including tablets, mobile devices. LG Display currently operates fabrication facilities in Korea and China, and back-end assembly facilities in Korea, China, and Poland. The company has a total of approximately 53,000 employees operating worldwide. For more news and information about LG Display, please visit www.lgdnewsroom.com.
Forward-Looking Statement Disclaimer
This press release contains forward-looking statements. Statements that are not historical facts, including statements about our beliefs and expectations, are forward-looking statements. These statements are based on current plans, estimates and projections, and therefore you should not place undue reliance on them. Forward-looking statements speak only as of the date they are made, and we undertake no obligation to update publicly any of them in light of new information or future events. Forward-looking statements involve inherent risks and uncertainties. We caution you that a number of important factors could cause actual results to differ materially from those contained in any forward-looking statement. Additional information as to factors that may cause actual results to differ materially from our forward-looking statements can be found in our filings with the United States Securities and Exchange Commission.
