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France Sees Growth in Online Viewing

Data from Médiamétrie in France has indicated that 7.3% of viewers in the country watch TV on a device other than TV and including PCs, tablets and smartphones, an increase of 10% from a year ago. 5% use mobile devices every day for watching. TV channel websites catch 46% of online watching but 3.4 million viewers watch VOD or SVOD every day, an increase of 1.2 million.

Overall, around 20% of the population (12.3 million) watch catch-up, on-demand or online TV every day and that number is up 41% on last year.

French broadcast is via terrestrial, satellite and a range of IP technology

Analyst Comment

There is an interesting article in our NAB report in LDM, on a test in France of a broadcast system that combines FullHD signals delivered via DVB-T2 with an enhancement layer for 4K that can be delivered by IP. It’s towards the end of the article. (ATSC 3.0 Launches at 2018 NAB Conference (BR)