FLEx Lighting (FLEx), the supplier of the world’s thinnest front light technology, announced that it has raised $9 million in funding led by venture capital firm Anzu Partners. This round of financing will fuel FLEx’s global growth and the commercialization of its new, tablet-sized reflective displays.
FLEx has developed LCD 2.0™ display technology, a new generation of high performance displays that will heighten user experience and enable unique applications and use cases across consumer, medical, industrial, and educational markets. FLEx’s ultra-thin light transmission technology enables 10 times the battery power savings and best in class reflective color with video rate capability, while simultaneously providing superb readability in bright sunlight conditions without glare, all of which remain challenges for traditional LCD display technology and high-end emissive technology like OLED.
With the new financing FLEx will further expand its display portfolio to include consumer and educational tablets, as well as portable devices across industrial, medical, and IoT applications ranging from a 1” to 21” diagonal. FLEx is also increasing its global footprint by opening an office in Changzhou, China to provide local support to its partners and growing customer base in the region.
“As we all increase our screen time, there has been a concerted effort by the display industry to deliver an eye-safe alternative to emissive displays that will still provide the full color video experience we’re accustomed to. Many have tried and failed to produce high-performance reflective displays, but FLEx has finally cracked the code with its transformational light guide technology that unlocks new abilities from tried-and-true LCD displays,” said John Ho, Partner at Anzu Partners. “We are excited to team with FLEx to bring their technology to customers and consumers who are ready for a genuinely differentiated display experience.”
“We are committed to establishing LCD 2.0 as the next generation in displays, not only for our existing customers, but for the growing spectrum of electronic devices that require high resolution, full color, sunlight readability, and ultra-low power consumption,” said Mike Casper, CEO of FLEx Lighting. “The additional capital will allow us to increase our lineup of offerings and expand our global sales and manufacturing network. We look forward to the continued partnership with our customers and investors as we enter this next phase of growth.”
About FLEx Lighting
Founded in 2008 in Chicago, USA, FLEx has changed the way we look at our devices. FLEx-enabled displays give electronic devices up to 10x the battery savings and a way to be seen in direct sunlight without glare. Years of lightguide research and product development have helped FLEx become the market leader in illuminated films in electronics. FLEx’s management and technical team bring decades of experience in product development, specialty optics design, and high growth enterprises.
About Anzu Partners
Anzu Partners is an investment firm that focuses on breakthrough industrial and life sciences technology companies. Anzu works with entrepreneurs to develop and commercialize technological innovations by providing capital alongside deep expertise in business development, market positioning, global connectivity, and operations.
