Watchfire Signs and Yesco Combine Forces in Utah

Watchfire Signs has announced that it is collaborating on “a number of high-profile digital sign projects” with previous industry rival, Yesco.

Yesco selected Watchfire Signs to manufacture two 16mm, 14′ x 48′ (4.3m x 14.6m) digital billboards situated on Interstate 15 near the Dixie Center in St. George, Utah, plus a new 16mm, 12’6” x 21’6” (3.8m x 6.6m) digital display for financial services firm Security National in Salt Lake City.

Yesco and Watchfire Signs industry rivalry came to an end when Yesco ceased its manufacturing of electronic displays (after the purchase by Samsung which now looks after manufacturing – Man. Ed.). Yesco has now enlisted the support of Watchfire Signs with a view to becoming “the premiere electronic display integrator”, according to the press release on Watchfire’s official website.