What They Say
Vizio put out a press release to highlight that it has added a ‘massive’ library of free on demand content to its streaming SmartCast service. This adds to the existing streaming channels that are available. There are more than 4,000 free movies and over 5,000 hours of content from ‘more than 17’ content providers.
What We Think
Since its IPO, Vizio has moving its business to develop its streaming services and content provision (VIZIO reports 3Q 2021 results – Services Growing). Adding on-demand content is a clear and straightforward way to add to its AVOD offering. (BR)