Vewd—previously known as Opera TV—and Vestel announced a multi-year contract renewal that will see more Vewd products delivered across the full range of Vestel televisions. This agreement will result in a deployment of smart TVs with the newest HbbTV standard which allows streaming video to merge seamlessly with linear TV. European broadcasters will be able to leverage HbbTV 2.0.1 to create new experiences such as:
- Companion Screen Sync – Real-time synchronisation of companion screen audio and video with a live TV broadcast. For example, delivering alternate-language commentary or offering alternate camera angles for sporting events.
- Dynamic OTT Insertion – Integration of broadcast and IP content, like dynamically adding a streaming local news program to follow a national news broadcast, or providing personalised, tailored advertising during a TV program.
Vestel, Europe’s largest TV manufacturer, produces more than 60 of world’s most-known TV brands, including JVC, Hitachi and Toshiba.