Smart TV – Display Daily

Walmart’s Acquisition of Vizio is Disruptive and Explosive Combined

by Emory Kale

Who said TVs are boring? We did, but this changes everything and 2024 is going to be a heck of a ride for the industry.

Tags:Advertising| Connected TV| showcase| Smart TV| Walmart

Smart TVs Need Smarter Strategies

by Omid Rahmat

It’s the user, their experiences, their interfaces, that’s what matters when you are making a smart TV. Everyone else is glitter.

Tags:Connected TV| showcase| Smart TV

Smart TV Shipments and a Slow Recovery

by Joseph Bryans

2024 may not see a further erosion of demand but it looks like the market will remain flat for a while.

Tags:IDC| Market Data| showcase| Smart TV

LG Bringing New Apps and Services to Smart TVs

by Shawnee Blackwood

The latest updates cater to various lifestyles and individual preferences.

Tags:Education| LG| Smart TV

Chinese TV Maker TPV Poised to Launch New Smart TV Operating System

by Shawnee Blackwood

Titan OS could emerge as a new player in the global smart TV platform market currently dominated by operating systems from Google, Amazon, Roku and others.

Tags:Operating Systems| Philips| Smart TV| TPV (TP Vision)

Mntn Unveils Major Software Update for Performance TV Advertising

by Shawnee Blackwood

Key features of the update include performance optimization, lowered pricing, enhanced audience targeting, optimized creative, and verified measurement capabilities.

Tags:Advertising| CTV| Smart TV| TV market

Vizio Wants to Work With Other TV OEMS

by Omid Rahmat

The TV OEM landscape has to change, and the middle tier of brands are going to get squeezed out of the business of delivering displays.

Tags:Advertising| Connected TV| showcase| Smart TV| Vizio

Co-Viewing is Better Than Just Viewing

by Omid Rahmat

Roku accounts for a large share of streaming TV time, with 38% of household streaming hours spent on Roku.

LG Smart TVs Will Send Data Directly to Nielsen

by Shawnee Blackwood

The deal enables advertisers running campaigns on LG smart TVs to receive streaming measurement and big data insights via Nielsen starting in Q1’24

Tags:Advertising| Automatic content recognition| LG| Ratings (e.g. Nielsen)| Smart TV

India Smart TV Market Faces 5% YoY Decline

by Shawnee Blackwood

The Indian TV manufacturing industry is on the rise, with OEMs investing in manufacturing capacity.

Indian TV Market: A Battleground State

by Omid Rahmat

TCL has seen significant growth in its share of the Indian smart TV market over the last quarters.

Xiaomi Dominates India’s Smart TV Market

by Shawnee Blackwood

With manufacturers emphasizing budget-friendly models and frequent price cuts, TVs priced under $200 increased their market share from 26% to 39%.