Smart TV – Display Daily

UHD TVs Breaking the One Billion Units Shipped Mark

by Shawnee Blackwood

Despite the wide availability of UHD TVs there is a dearth of content produced in the format.

A New TV OS and CTV’s Growing Value to Advertisers

by Omid Rahmat

TV software is an opportunity for growth and bigger profits. Could it change the dynamics of TV pricing?

Tags:Advertising| CTV| Smart TV

TV Operating Systems Create Brand Loyalty

by Omid Rahmat

The growing importance of operating systems in shaping consumer TV viewing habits, preferences, and loyalty.

Tags:CTV| Market Data| showcase| Smart TV

The AI Revolution Is on TV

by Emory Kale

Smart TVs get smarter for some and not so smart for others.

Tags:Amazon| Artificial Intelligence (AI)| Fire TV| Smart TV

Walmart’s Acquisition of Vizio is Disruptive and Explosive Combined

by Emory Kale

Who said TVs are boring? We did, but this changes everything and 2024 is going to be a heck of a ride for the industry.

Tags:Advertising| Connected TV| showcase| Smart TV| Walmart

Smart TVs Need Smarter Strategies

by Omid Rahmat

It’s the user, their experiences, their interfaces, that’s what matters when you are making a smart TV. Everyone else is glitter.

Tags:Connected TV| showcase| Smart TV

Smart TV Shipments and a Slow Recovery

by Joseph Bryans

2024 may not see a further erosion of demand but it looks like the market will remain flat for a while.

Tags:IDC| Market Data| showcase| Smart TV

LG Bringing New Apps and Services to Smart TVs

by Shawnee Blackwood

The latest updates cater to various lifestyles and individual preferences.

Tags:Education| LG| Smart TV

Chinese TV Maker TPV Poised to Launch New Smart TV Operating System

by Shawnee Blackwood

Titan OS could emerge as a new player in the global smart TV platform market currently dominated by operating systems from Google, Amazon, Roku and others.

Tags:Operating Systems| Philips| Smart TV| TPV (TP Vision)

Mntn Unveils Major Software Update for Performance TV Advertising

by Shawnee Blackwood

Key features of the update include performance optimization, lowered pricing, enhanced audience targeting, optimized creative, and verified measurement capabilities.

Tags:Advertising| CTV| Smart TV| TV market

Vizio Wants to Work With Other TV OEMS

by Omid Rahmat

The TV OEM landscape has to change, and the middle tier of brands are going to get squeezed out of the business of delivering displays.

Tags:Advertising| Connected TV| showcase| Smart TV| Vizio

Co-Viewing is Better Than Just Viewing

by Omid Rahmat

Roku accounts for a large share of streaming TV time, with 38% of household streaming hours spent on Roku.