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Viu Experiences 50% Growth Since Last November

by Alan Spencer

PCCW Media’s video service, Viu, had six million monthly active users at the end of March, which represents a growth of 50% from the four million active users it had in November last year. …

Tags:Large Display Monitor| Mobile Display Monitor| OTT Video| Vol 24 - Issue 16

Almost a Third of Free OTT Trials Result in a Paid Subscription

by Alan Spencer

According to research by Parks Associates, 32% of OTT free trials convert to a paid subscription. More than a quarter of US broadband households trialled at least one OTT service in the previous six …

Tags:Large Display Monitor| Mobile Display Monitor| OTT Video| Vol 24 - Issue 16

Russian Law Affects Netflix Expansion

by Alan Spencer

Russia’s State Duma has approved a law on audiovisual Internet services that could have a bearing on Netflix’s expansion in the country. If audience share is over 100,000 users per month in Russia, foreign …

Tags:Large Display Monitor| Mobile Display Monitor| Netflix| OTT Video| Russia| Vol 24 - Issue 16

OTT to Overtake Linear Broadcast TV Within Five Years

by Alan Spencer

According to the findings of the 2017 OTT Video Services study, carried out by Level 3 Communications, Streaming Media and Unisphere Research, 70% of respondents believe that within the next five years, viewing hours …

Tags:Market Data| Mobile Display Monitor| OTT Video| Vol 24 - Issue 16

Tru Optik Can Identify Buyers in Precise Locations

by Bob Raikes

Tru Optik, in the US which specialises in tracking audiences for OTT content said that it has started working with NinthDecimal, a marketing platform that is location-based, to allow targeting of advertising based on …

Tags:Advertising| Large Display Monitor| Mobile Display Monitor| OTT Video| USA| Vol 24 - Issue 15

Tru Optik Partners with NinthDecimal for Location-based OTT Ad Targeting

by Milos Pavlovic

Tru Optik, the only audience measurement and data management platform built for over-the-top (OTT) television, today announced a partnership with NinthDecimal, the marketing platform powered by location data, that will allow marketers to leverage …

Tags:Advertising| OTT Video| TV (Television)

Sling TV is First Live OTT TV for LG

by Bob Raikes

Sling TV of the US, a subsidiary of Dish Network, said that it will be the first live OTT TV service on LG Smart TVs that support webOS 3.0 and 3.5. The app will …

Tags:Large Display Monitor| LG Electronics (LGE)| OTT Video| Smart TV| Vol 24 - Issue 15

Sling TV First Live OTT Service on 2016-17 LG Smart TVs

by Milos Pavlovic

Sling TV today became the first live and on-demand over-the-top (OTT) service available on LG Electronics’ line-up of smart TVs. Sling TV now supports most 2016 webOS 3.0 Smart TV models, and will be …

Tags:LG Displays (LGD)| OTT Video| Sling TV

Netflix Misses Subscriber Target

by Alan Spencer

Netflix has released its latest subscriber figures for the first quarter of this year. The US subscriber base grew by 1.42 million with international subscribers growing by 3.53 million. Netfix’s projections were for a …

Tags:Large Display Monitor| Mobile Display Monitor| Netflix| OTT Video| Vol 24 - Issue 15

Hulu’s Live TV to Cost $39.99 per Month

by Alan Spencer

Hulu is planning a Spring launch of its live TV service and will likely be priced at $39.99 per month. The service will include access to Hulu’s on-demand content, Hulu Originals, live network broadcasts, …

Tags:Large Display Monitor| OTT Video| USA| Vol 24 - Issue 15