Augmented Reality

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Blippar Launches New Landmark Recognition API with AR

by Andrew Fenn

UK-based Blippar has announced the launch of its new fine-grained reality landmark recognition API, which uses deep learning to recognise thousands of famous landmarks worldwide, including buildings, bridges, castles, places of worship and more. …

Tags:AR/VR| Augmented Reality| Mobile Display Monitor| Vol 25 - Issue 07

Asus Looking to Digital Signage and Collaboration

by Bob Raikes

Asus had plenty to show at ISE this year in a range of different applications. First, we had a look at the firm’s PN40 mini-PC which is a NUC-type system that can be used …

Tags:Asus| Augmented Reality| Collaboration| Digital Signage| ISE 2018| Large Display Monitor| PCs| VideoConferencing| Vol 25 - Issue 06

Gartner: Immersive Solutions to be Adopted by 20% of Large Enterprises by 2020

by Andrew Fenn

By 2020, augmented reality, virtual reality and mixed reality immersive solutions will be evaluated and adopted in 20% of large enterprises as part of their digital transformation strategy, according to Gartner. Organisations will have …

Tags:Augmented Reality| Back Panel| Mobile Display Monitor| Virtual Reality| Vol 25 - Issue 07

RealWear Raises $17 Million in Series A Funding Round

by Andrew Fenn

RealWear has announced that it has raised $17 million in its Series A funding round, led by Columbia Ventures Corporation and supported by RealMax. The funding will be used to meet the market’s demand …

Tags:Augmented Reality| Investment| Mobile Display Monitor| Vol 25 - Issue 06

Magic Leap Announces Collaboration with the NBA

by Andrew Fenn

Magic Leap has announced its first sports partnership with the NBA and Turner, to develop a new NBA app for its forthcoming AR headset, Magic Leap One. The app will feature archived games and …

Tags:AR/VR| Augmented Reality| Mobile Display Monitor| Sports and Stadiums| Vol 25 - Issue 06

The Design of Hasbro’s New HMD is Eye Catching

by Arthur Berman

There are currently many smartphone based Head Mounted Displays (HMDs) for sale in the marketplace. This mini article is written because one HMD that will debut at the annual Toy Fair to be held …

Tags:Augmented Reality| Mobile Display Monitor| Toys| Vol 25 - Issue 06

BBC Launches “Civilisations” Augmented Reality App

by Andrew Fenn

The BBC has launched an augmented reality companion app for its series Civilisations, which airs in the spring. The app will enable users to explore a museum full of historical artefacts, including an Egyptian …

Tags:AR/VR| Augmented Reality| BBC| Mobile Display Monitor| Vol 25 - Issue 06

Japan’s Shiki Theatre Launches Smart Glass Subtitling

by Andrew Fenn

Japan’s Shiki Theatre is using smart glasses to provide floating subtitles for its foreign and hearing-impaired visitors, according to Nikkei. The service has launched at the theatre’s Hokkaido venue, which is currently running the …

Tags:AR/VR| Augmented Reality| Epson| Japan| Mobile Display Monitor| SmartGlasses| Vol 25 - Issue 06

Audi Releases Quattro Coaster AR App for iOS

by Andrew Fenn

Audi has released a new AR app, a collaboration between Audi Norway and Norwegian creative agency POL Oslo. The Quattro Coaster app is triggered by the company’s TV adverts; when the app detects an …

Tags:Advertising| AR/VR| Augmented Reality| Automotive| Mobile Display Monitor| Vol 25 - Issue 06

Design Interactive and Atheer Launch Joint AR Solution for Industrial Enterprise

by Andrew Fenn

Design Interactive, a virtual, augmented and mixed reality development firm and Atheer, an AR solutions provider for industrial enterprise, have announced the launch of their first joint product, Augmentor, powered by Atheer AiR Enterprise. …

Tags:AR/VR| Augmented Reality| Mobile Display Monitor| Vol 25 - Issue 06

Is This the Future of AR?

by Norbert Hildebrand

When we listen to the CEOs and visionaries of the technical world, we recognize that augmented reality (AR) is an important part of future tech products. One the one hand we have companies like …

Tags:Augmented Reality| Intel| SmartGlasses| Vol 25 - Issue 06

VR & AR with Realistic Images – Coming soon!

by Jon Peddie

People have described ray tracing (RT) as the holy grail of computer imaging. RT generates (if done properly) a physically accurate representation of an imagined or reconstructed scene. The number of variables is bewildering, …

Tags:Augmented Reality| Jon Peddie Research (JPR)| ray tracing| Vol 25 - Issue 06