Empowering display industry professionals with cutting-edge insights and analysis
by Chris Chinnock
I had a chance to speak with Geof Wheelwright, the Director of Marketing Communications at Atheer the other day regarding the results of an internal survey they undertook, focusing on the use of augmented …
Tags:Augmented Reality| Market Data
by Norbert Hildebrand
After Facebook bought Oculus for a good chunk of change, the world was put on notice that this new ‘VR’ technology was going to revolutionize human society. In the following years, many hardware and …
Tags:Augmented Reality| Mixed Reality| Virtual Reality
by Matthew Brennesholtz
Recently I wrote about Augmented Reality (AR) and Virtual Reality (VR) for mainstream applications. One of the mainstream applications discussed in the Harvard Business Review was the use of VR by surgeons as an …
Tags:Augmented Reality| Medical
by Matthew Brennesholtz
Matt Brennesholtz tries a Brother WD-330C AiRScouter at NAB NY (Credit: M. Brennesholtz) Brother showed their AiRScouter see-around monocular augmented reality (AR) HMD at NAB New York. Some versions of this product had previously …
Tags:Augmented Reality| Drone Displays| Mobile Display Monitor| NAB NY 2018| Vol 25 - Issue 41
by Andrew Fenn
North, formerly known as Thalmic Labs, has launched Focals, a pair of custom-built glasses with a transparent, holographic display that only the wearer can see, floating at arm’s length in front of them. Users …
Tags:AR/VR| Augmented Reality| Mobile Display Monitor| SmartGlasses| Vol 25 - Issue 41
by Andrew Fenn
Integrated Systems Europe has announced that Ambarish Mitra, the co-founder and CEO of augmented reality technology company Blippar, will present the opening address at ISE 2019 on February 4th 2019, discussing how AR and …
Tags:Augmented Reality| Back Panel| Mobile Display Monitor| Vol 25 - Issue 41
by Andrew Fenn
Norwegian-based technology start-up Ludenso (formerly MovieMask) has unveiled MagiMask, an augmented reality headset for use with smartphones. The device has been quietly in development for two years — it is now available to pre-order …
Tags:AR/VR| Augmented Reality| Mobile Display Monitor| Vol 25 - Issue 41
by Andrew Fenn
Constantia Flexibles, headquartered in Vienna, Austria, is a producer of flexible packaging for the food and pharmaceutical industries. This packaging could soon be enriched with digital information experienced by consumers via smartphone, allowing brands …
Tags:Advertising| AR/VR| Augmented Reality| Mobile Display Monitor| Vol 25 - Issue 41
by Andrew Fenn
The Fraunhofer FEP will debut a new set of tools for the independent development of wearables using OLED microdisplays at Electronica 2018, which takes place between November 13th and 16th at Neue Messe München …
Tags:AR/VR| Augmented Reality| Fraunhofer| Microdisplays| Mobile Display Monitor| Vol 25 - Issue 41
by Andrew Fenn
Immersive media company Jaunt VR has announced it will be refocusing its efforts on developing technologies for the scaled creation of AR content, driven by the response to its recent developments in volumetric XR …
Tags:AR/VR| Augmented Reality| Mobile Display Monitor| Reorganisation & Restructuring| Virtual Reality| Vol 25 - Issue 40
by Andrew Fenn
In a bid to advertise its technology to a wider audience, Magic Leap is entering the realm of location-based entertainment. At its developer conference in Los Angeles, United States last week, Magic Leap demonstrated …
Tags:AR/VR| Augmented Reality| Location-based Entertainment (LBE)| Mobile Display Monitor| Vol 25 - Issue 40
by Andrew Fenn
German airline Lufthansa has released an augmented reality experience in collaboration with Kolle Rebbe and Headraft, whereby customers can use the Shazam app to access “walk-in ads” — essentially, 360° videos of holiday destinations …
Tags:AR/VR| Augmented Reality| Mobile Display Monitor| Vol 25 - Issue 40
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