Augmented Reality

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Can a Virus Help VR to Go Mainstream?

by Norbert Hildebrand

I know this is a stretch for any imagination, however, an increase in the number of outbreaks of new and unknown diseases seems to be the norm today. MERS, SARS and now the new …

Tags:Augmented Reality| Covid-19| VideoConferencing| Virtual Reality

Chasing Stories in Enterprise XR and Beyond

by Len Scrogan

When trying to demonstrate the effectiveness of XR, and creating stronger buy-in, which is more important—showing the data or telling powerful stories? My sense of things is that showing quantifiable results usually wins the …

Tags:Augmented Reality| Education| Virtual Reality

CES 2020 Round-up Part 3

by Bob Raikes

There was a lot to see at the CES show last month and I’m finally getting towards the end of my catch-up on some of the things that I saw there and that I …

Tags:Augmented Reality| Covid-19| Crowdfunding (Kickstarter etc)| Digital Signage| Gaze Recognition| LED| Notebook Shells| Perovskite| Small Pixel Pitch LED SPP| Tobii| Touch Displays

Virtual See-Through Tanks from Hensoldt

by Matthew Brennesholtz

Hensoldt Optronics, a German manufacturer of high-performance sensors has introduced the See Through Armor System (SETAS) for armored military vehicles. SETAS has dual sensors – a thermal imager and a full color sensor. These …

Tags:Augmented Reality| Military & Defence| Mixed Reality| Virtual Reality

Canon Debuts Next Generation MREAL Headset

by Arthur Berman

Canon has unveiled the successor to last year’s MREAL MD-10 enterprise focused, mixed reality headset. It is called the MREAL Display MD-20. The headset is tethered and therefore can leverage the graphics capabilities of …

Tags:Augmented Reality| Canon| HMDs (Head Mounted Displays)

XR For Enterprises – ROI and Buy-In

by Norbert Hildebrand

Some time ago I reported on a webinar organized by Reuters Events and the AREA (Augmented Reality for Enterprise Alliance). They have had a second webinar focusing on the XR value (ROI) and how …

Tags:Augmented Reality| Mixed Reality| Virtual Reality

XR for Training and Education (Part 2)

by Len Scrogan

In my continued series on how real companies are wrestling with using VR as an educational tool, today’s article focuses on managing costs and measuring success. These notions are based on a recent webinar …

Tags:Augmented Reality| Virtual Reality

AR/VR Success – A Question of Form Factor?

by Norbert Hildebrand

The success of AR and VR technology (or the lack thereof) is a highly debated issue in the media between bloggers, analysts, journalists and all the marketing groups pushing their respective products. Besides almost …

Tags:Augmented Reality| Forecasts| SmartGlasses| Smartphones| Virtual Reality

3D and AR Imaging at NRF

by Matthew Brennesholtz

AT the recent National Retail Federation (NRF) Big Show in New York, I attended a session titled “Re-imagining the shopping experience with immersive 3D and AR product media.” To retail companies, “3D” and “AR” …

Tags:3D software| Adobe| Augmented Reality| NRF (National Retail Federation)| NRF 2020| Retail