Augmented Reality

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China’s XR Market: A Tale of Two Technologies

by Emory Kale

Reduced consumer interest and decreased investment from major players in VR change market dynamics.

Tags:Augmented Reality| Bytedance| China| Counterpoint| Market Data| smart glasses| sony| TCL| VR| XR

Driving Automotive AR

by Jon Peddie

Taking on the big questions that OEMs face in differentiating with AR.

Tags:Augmented Reality| Automotive

China’s AR/VR Market Pins Hopes on Vision Pro

by Shawnee Blackwood

Domestic consumer-grade XR device sales in China are expected to increase by just 6.5% year-on-year to 757,000 units in 2023.

Tags:Apple| Augmented Reality| Cinno Research| Market Data| MR| Vision Pro| VR| XR

The Iffy Push Behind LCoS

by Omid Rahmat

Microdisplays are very small but they talk big. Really big.

Tags:Augmented Reality| LCOS| Raontech| showcase| smart glasses