Augmented Reality

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Verizon Describes Its “envrmnt’ Platform

by Chris Chinnock

Christian Egeler noted that Verizon is more than just a wireless cellular service provider. They own AOL, The Huffington Post, Hearst Publishing, Engadget, TechCrunch and more, offering services in big data, security, advertising, IOT …

Tags:Augmented Reality| Mobile Display Monitor| NYC Media Lab 2016| Virtual Reality| Vol 23 - Issue 46

360º Experiments with Media Companies

by Chris Chinnock

This session at the NYC event focused on what some leading media companies are doing to develop and distribute mostly VR content. For example, the NY Times started doing 360º VR news stories about …

Tags:Augmented Reality| Mobile Display Monitor| NYC Media Lab 2016| Press Events| Virtual Reality| Vol 23 - Issue 46

Advertising and Marketing Panel Looks at Advertising

by Chris Chinnock

This panel explored how VR and AR are being used by advertisers today. The first conclusion: no one is making money in this area right now and there is no good way to measure …

Tags:Augmented Reality| Mobile Display Monitor| NYC Media Lab 2016| Press Events| Virtual Reality| Vol 23 - Issue 46

The Business of VR Will Grow

by Chris Chinnock

This session featured a summary of market data for VR presented by Justin Hendrix of the NYC Media Lab. He started by showing the famous Gartner hype cycle chart that currently places AR near …

Tags:Augmented Reality| Mobile Display Monitor| NYC Media Lab 2016| Press Events| Virtual Reality| Vol 23 - Issue 46

What is Reality?

by Chris Chinnock

This panel focused on how VR/AR will change the world. In this session, leading AR/VR developers discussed how they have been impressed with this new medium and provided examples of content that had an …

Tags:Augmented Reality| Mobile Display Monitor| NYC Media Lab 2016| Press Events| Virtual Reality| Vol 23 - Issue 46

NYC Media Lab Hosts “Exploring Future Reality” Workshop

by Chris Chinnock

This was a one day event hosted in Manhattan that featured a number of panel discussions, AR/VR exhibits and a series of five minute technology pitches. It was quite a good event and cast …

Tags:Augmented Reality| Mobile Display Monitor| NYC Media Lab 2016| Virtual Reality| Vol 23 - Issue 46

MicroVision and STMs Collaborate on MEMs

by Bob Raikes

Microvision and STMicroelectronics are working together to develop, sell, and market Laser Beam Scanning (LBS) technology. In addition to the pico projection and heads-up display (HUD) markets that both companies are currently addressing with …

Tags:Augmented Reality| Mobile Display Monitor| Virtual Reality| Vol 23 - Issue 45

Vuzix Wins CES Awards for Blade 3000

by Bob Raikes

Vuzix said that it has won four International CES Innovation 2017 awards, for its upcoming Blade 3000 Smart Sunglasses. The Blade 3000 supports Wi-Fi and Bluetooth connectivity and wirelessly displaying virtual information. Vuzix Blade …

Tags:Augmented Reality| Back Panel| Mobile Display Monitor| Vol 23 - Issue 45| Vuzix

Apple

News Outlets in the US Point at AR Glasses from Apple

by Norbert Hildebrand

A whole range of news outlets (Bloomberg, CNBC, USA Today, The Verge among others) reported on the possibility that Apple is intensifying its work on augmented reality glasses and plan to release a AR …

Tags:Apple| Augmented Reality| Mobile Display Monitor| Vol 23 - Issue 45

Guttag Looks at the Magic Leap Display

by Milos Pavlovic

Sometime Display Daily writer, Karl Guttag (VR and AR Head Mounted Displays – Sorry, but there is no Santa Claus), has published a number of interesting blog posts that take a very detailed look …

Tags:AR/VR| Augmented Reality| Light Field Displays| Mobile Display Monitor| Vol 23 - Issue 46

PTC and Unity Announce Strategic Collaboration

by Bob Raikes

PTC and Unity Technologies said that they would collaborate on AR development to integrate PTC’s Vuforia AR platform with Unity’s game and experience development platform. The aim is to make content creation quicker and …

Tags:AR/VR| Augmented Reality| Mobile Display Monitor| Vol 23 - Issue 44