Stratacache has continued its acquisition spree by buying iDKlic, a specialist in digital marketing in the pharmacy retail sector, and based in Belgium, but active in France, Luxemburg and Ireland in addition. (iDklic Expands With 260 New Partners). The intention is to expand the network around Europe as well as taking the platform to the US for use in retail pharmacies.
The deal has been done through the PRN subsidiary of Stracache. Jean-Charles Figoni, co-founder and CEO of iDKLIC, will continue to serve as CEO and continue to lead the expansion of the company in Europe, the company said.
