Sony Introduces its Ultimate BRAVIA 4K Professional Display

Sony has announced the launch of its most innovative and design-led BRAVIA 4K Professional Display yet, the 100” FWD-100ZD9501. The latest model further demonstrates Sony’s rich design heritage, merging state-of-the-art technology and craftsmanship to deliver stunning performance for corporate customers who want the best of the best.

Ultimate Design
The new FWD-100ZD9501 comes with a unique design that offers a viewing experience that goes beyond just the display. Through its slate design that enriches corporate environments such as high end meeting rooms, board room and entrance halls, the 100” BRAVIA B2B Display features an iconic silhouette with a premium gold finish that captures the ultimate experience. From the front with a simple black slate, or from the back with an innovative back panel grid design that keeps all the cables completely hidden, Sony has also made it possible for users to ensure an elegant look and noiseless experience from any angle.

The best of consumer and professional

The largest ever addition to Sony´s Professional line-up offers more depth, texture and realism than any of its predecessors thanks to a newly developed 4K image processor, the 4K HDR Processor X1™ Extreme, and a unique backlight technology, Backlight Master Drive™, to attain extraordinary contrast and extremely accurate wide colour expression. The new 4K Processor X1 Extreme is 40% more powerful than its predecessor to offer an unprecedented picture quality while the new Backlight Master Drive delivers unprecedented dynamic range with incredibly deep blacks to make your professional content and presentations look more real and engaging than ever.

The technology-packed model lets the audience immerse themselves in the stunning power of 4K HDR which combines the ultimate picture quality for more brilliant colours, with the most advanced professional features. Upgraded to a 16GB storage memory, the new BRAVIA Professional Display provides businesses with even more detail for maximum impact in any corporate environment, from museums to office receptions.

“The new 100” BRAVIA Professional Display demonstrates Sony´s commitment to exemplary design and innovation that fulfils both form and function” said Thomas Issa, Product Manager for B2B Displays at Sony Professional Solutions Europe. “Through this flagship model, Sony has merged design and technology into a beautiful professional solution for corporate customers who want a bigger, brighter and better experience.”

The FWD-100ZD9501 also features a 17-hour operation time and enhanced user controls for easy configuration and set-up, including the ability for presenters to remotely control the Professional display with IP and a built-in RS232 jack input. Further built-in professional features include landscape / portrait options, integrated digital signage and media players, as well as meeting room and security solutions, all of which highlight the best of professional technology in the current B2B market.

The new 100” model will be launched in October 2016. To learn more about the FWD-100ZD9501, please visit the Sony website.