Premium OTT Set for Significant Growth in Europe

By Raverstead
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Research commissioned by Vindicia and Ooyala shows that the premium OTT market is set to grow 80% over the next three years. UK consultancy firm MTM says that the UK market will grow from £110-130 million ($172-203 million) to £390 million ($611.2 million); the Dutch market will grow from €15-20 million to €190 million; and the German market will grow from €30-35 million to €117 million. Rising broadband penetration and connected device adoption were named as reasons for the growth.