Empowering display industry professionals with cutting-edge insights and analysis
Florian Rotberg started the event by talking about his company, Invidis, which organises the conference. One of the key things that Invidis does is to track the “mood” in the digital signage industry and works with OVAB on this. Over recent years, the range of countries has been increasing . Oliver Schwede covered the market … Read more
The next session was about retail applications. G
Rob Brinklow is from RMG Networks, which used to be called “Symon Communications” and claims to be the largest publically-traded digital signage company providing end to end solutions. It is US owned. The company has made its own CMS platform and hardware player but the key activity is to develop solutions and cover installation and … Read more
Oliver Schwede introduced a session on analytics measurement and the legal implications of digital signage analytics. Schwede asked Dannel Gasser of Relevance Analytics “What is the role of analytics in the store?”. Gasser said that if you asked an online retailer not to use analytics, they would say you are crazy, but in digital signage … Read more
The final session was a panel discussion featuring our own Bob Raikes, Ronni Guggenheim of Navori, Brian Dusho of Broadsign, Damon Crowhurst of Scala and Vladimir Kozlov of Digisky and was moderated by Oliver Schwede. Schwede started by asking Raikes about market development. Although individual regions can be very up and down, broadly over EMEA, … Read more
There was a small exhibition area in the lobby of the Kempinski Hotel where the conference was held. I thought that there was less of interest on display this year, as exhibitors seemed to have made less effort, having, presumably, decided this was more of a networking event. Companies with some presence included Samsung, LG, … Read more
Russian distributor Di-House has expanded its range with gaming notebooks from Gigabyte.
Exertis Micro-P is now the exclusive distributor of Acer’s Aspire E10510P laptop in the UK.
A Censuswide survey in the UK has found that as many as 66% of CEOs believe that premium DOOH is the most effective advertising medium. The platform was second only to TV (74%). DOOH’s ability to target different groups at different times of day was seen as key. In addition, 60% of CEOs had specific … Read more
Bigger is better, as they say in the USA – and the owners of the Tannery Row Ale House in Buford, Georgia appear to have taken it to heart. The recently-installed digital display is not just any old LCD screen; the owners chose a 224″ LED display from Nanolumens, to show American football games on … Read more
France’s Club de Digital Media and Germany’s OVAB Europe have agreed to work together, to standardise the collection of industry data. As well as collecting and presenting information on the European signage industry, the organisations will carry out joint events.
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