No UltraHD Breakthrough Next Year

OVAB’s Digital Signage Business Climate Index in the DACH countries shows that UltraHD signage is not expected to reach mainstream adoption next year. The ‘vast majority’ of respondents expected that the technology would have a 5% – 10% market share next year; however, trends point to a single-digit range. Only a ‘very small’ proportion of respondents thought that UltraHD could reach 15% penetration.