NEC Display Solutions will collaborate with Musion Events to bring live 3D holographic experiences to the NEC Solutions Showcase taking place in London on 16-17 May 2018.
The NEC Showcase presents exceptional visual experiences, created through collaboration with our partners to deliver fully integrated solutions presented within real-life scenarios. Our partnership with Musion will bring ‘wow moments’ to surprise and captivate visitors as they are transported on a journey through time – an immersive experience demonstrating how technology touches and enhances our daily interactions.
‘Holographic technology offers a very cost-effective way to generate excitement and engage with audiences at live events,’ says Ian O’Connell, director at Musion Events. ‘With new high bright laser projection, the results are stunning with incredible visualisation even where the ambient light is high. This has opened up many more applications and we are seeing huge interest for retail showrooms, for product launches, design simulation, CEO addresses and even supporting political campaigns.’
Mark Taylor, display solutions manager at NEC Display Solutions sees enormous potential in this ground breaking visual medium, ‘there has been a giant leap forward in technology and live holographic telepresence offers genuine benefits across many sectors – reaching out to audiences without the cost and risk associated with travel and insurance and shipment of large expensive products, yet delivering inspirational content in an exciting format.’
At the Showcase, in a car showroom scenario, using a 35k lumen NEC laser projector, Musion’s Eyeliner™ holographic system delivers a stunning life-sized 3D visualisation of a supercar. Visitors can interact with the car using an NEC touch table to manipulate content as the car spins 360 degrees. Alongside the supercar projection, NEC and Musion will demonstrate live telepresence as the audience is addressed by a live holographic presenter via Musion™’s immersive telepresence solution.
Welcoming visitors as they enter Showcase, and helping to create the illusion of a London Underground scenario, Musion™’s EyeCandy holographic technology uses NEC laser projection to present a ‘blast from the past.’ Captivating and engaging, this smaller format solution offers cost-effective signage with wow factor for corporate receptions, retail environments or for trade shows and exhibitions.
‘We’re delighted to have the opportunity to collaborate with NEC at the Showcase’ says O’Connell. ‘NEC’s high quality laser projection is a perfect fit for us and the Showcase will give us a great opportunity to get in front of a tech savvy audience to demonstrate the added value we can bring to digital signage’.
The NEC Solutions Showcase will take place at Victoria House, Holborn on 16-17 May, showcasing the display technology of the future. Visit showcase-nec.com to find out more and to register for your place.
About NEC Display Solutions Europe
NEC Display Solutions Europe GmbH has its European headquarters in Munich, Germany and is responsible for all business activities in EMEA. NEC Display Solutions benefits from the technological know-how and technologies of the NEC Corporation and, with its own Research and Development, is one of the world’s leading manufacturers offering the widest product range of display solutions in the market. The display product portfolio ranges from entry-level to professional and speciality desktop LCDs, via large-size Public Displays for Digital and Retail Signage. The Projector range offers products for all needs, from portable devices via business projectors to products for permanent operation (such as PoS applications) and digital cinema projectors. Bernd Eberhardt is President and CEO of NEC Display Solutions Europe.
Further information can be found online at: www.nec-display-solutions.com
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About NEC Corporation
NEC Corporation is a leader in the integration of IT and network technologies that benefit businesses and people around the world. By providing a combination of products and solutions that cross utilize the company’s experience and global resources, NEC’s advanced technologies meet the complex and ever-changing needs of its customers. NEC brings more than 100 years of expertise in technological innovation to empower people, businesses and society. For more information, visit NEC at http://www.nec.com.
Based on its Mid-term Management Plan 2015, the NEC Group globally provides “Solutions for Society” that promote the safety, security, efficiency and equality of society. Under the company’s corporate message of “Orchestrating a brighter world,” NEC aims to help solve a wide range of challenging issues and to create new social value for the changing world of tomorrow. For more information, please visit http://www.nec.com/en/global/about/solutionsforsociety/message.html.
About Musion Events Ltd
Musion is the global leader in the development, marketing, production and broadcasting of 3D holographic illusions, and Musion is universally recognised as state of the art. Protected worldwide by a portfolio of patents, the Musion technology uses the most advanced digital and cinematic technologies to create life-sized, ultra-realistic, interactive 3D holographic video presentations and exhibits for a wide range of vertical markets, including entertainment, TelePresence, corporate marketing and education.
Musion’s list of ‘blue chip’ customers in 45 countries includes Universal, T-Mobile, Burberry, Orange, Samsung, Dunhill, Toyota, Audi, BMW and the BBC. Among the many celebrities who have appeared as live or pre-recorded Musion3D images are HRH Prince Charles, Sir Richard Branson, David Beckham, Madonna, the Black Eyed Peas, Sir Alex Ferguson, Lewis Hamilton, Sarah Brightman and Mariah Carey.?
To support its growing worldwide business, Musion has built a sales, installation and service network of dealers around the world.
For more information, please visit http://www.musion3D.co.uk/
