HbbTV Comes to Samsung in Italy

It slipped by us at the show, but Tivù, Samsung and Yotta Media Labs showed the world’s first HbbTV 2.0.1 application at IBC 2017 which will be launched in the Italian market will be in Q4 2017 on tivuon! certified Samsung HbbTV devices.

The main features of the tivùon! App are:

  • 7 days EPG
  • 7 days catch up
  • Showcase
  • Search

The tivùon! App has an embedded player for catch up and VOD services, which allows the playback of streamed content directly from the broadcaster’s CDN (instead of launching a different player for each broadcaster). The graphic design has been optimised for HD, UHD, and 4K screens. The tivùon! App is a securely protected application compliant with the Italian tivùon! ecosystem requirements (CPAS 2.0.1 – Content Protection and Application Security) protecting HbbTV applications, Dash and Marlin DRM content.

Tivù and Yotta Media Labs was also demonstrating the next version of the tivùon! App that integrates Samsung’s HbbTV 2.0.1 companion screen features with iOS and Android devices. These features will be available to Italian customers from Q1 2018. The app adds theses features:

  • Remote control, to better interact with the tivùon! App
  • Synchronized bookmarking and watch list
  • Playback of content on first and companion screens