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Expansion at Westfield London Brings in More Digital Advertising

Westfield London is undergoing a £600 million ($848 million) renovation, which has allowed the company’s UK advertising partner Exterion Media to install 80 new 75” HD full-motion displays throughout the mall. The development is scheduled to continue throughout 2018 and will provide the space for 90 new stores, attracting an estimated additional 10 million visitors annually.

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DOOH SCREENS IN THE WESTFIELD MALL IN LONDON (PHOTO: EXTERION MEDIA)