Currently, as the costs of assembly of smartphones continue to increase, and brand owners are also facing rising pressure on costs, many brands have begun to allocate more projects to OEMs and ODMs for design, assembly and manufacturing. OEMs and ODMs can take advantage of the benefits of scale.
According to the latest data from Sigmaintell, during the third quarter of 2017, the shipment of major brand Chinese OEM smartphone from OEMs/ODMs was 73.2 million, a significant increase. Wingtech and Huaqin led the industry overall. External research projects from Huawei and Xiaomi also generated significant performance growth.