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XR for Training and Education (Part 2)

by Len Scrogan

In my continued series on how real companies are wrestling with using VR as an educational tool, today’s article focuses on managing costs and measuring success. These notions are based on a recent webinar …

Tags:Augmented Reality| Virtual Reality

AR/VR Success – A Question of Form Factor?

by Norbert Hildebrand

The success of AR and VR technology (or the lack thereof) is a highly debated issue in the media between bloggers, analysts, journalists and all the marketing groups pushing their respective products. Besides almost …

Tags:Augmented Reality| Forecasts| SmartGlasses| Smartphones| Virtual Reality

Some Display Items That I Saw at CES

by Bob Raikes

CES 2020 had plenty of display interest, and this is the first of at least two ’round-ups’ that I plan to do to cover the, more or less random, things that I noticed at …

Tags:CES 2020| DisplayLink| DisplayPort| E Ink| MicroLED| MiniLED| VESA

3D and AR Imaging at NRF

by Matthew Brennesholtz

AT the recent National Retail Federation (NRF) Big Show in New York, I attended a session titled “Re-imagining the shopping experience with immersive 3D and AR product media.” To retail companies, “3D” and “AR” …

Tags:3D software| Adobe| Augmented Reality| NRF (National Retail Federation)| NRF 2020| Retail

Scala EMEA Headquarters Moves To New Sittard Office

by Artem Alekseenko

Scala announced the opening of their new expanded EMEA headquarters in the city center of Sittard, strengthening local presence and enhancing the marketing technology company’s capability to drive world class digital engagement solutions throughout …

Tags:Scala (now Stratacache)| Stratacache