What They Say
Sixteen-nine.net has reported on an unusual installation of LEDs around coolers in some BP petrol/gas stations and convenience stores in New Zealand. That’s quite different from the approach of using the cooler doors.
What We Think
Of course, this kind of LED installation is provided and controlled by the store operator. When the cooler doors themselves are the displays, the system and content may be controlled by the supplier of the goods inside the cooler – e.g. a soft-drinks brand or distributor. (BR)
