Apple’s Cinematic Mode Impresses

What They Say

Techcrunch had a deep dive with Apple about the new cinematic mode on the iPhone 13. The author used the technology to create a ‘home movie’ of a visit to Disneyland. It highlights the way that focus works in a way that is surprisingly good. The clever point is that the Apple cameras are quite wide angle and have, relatively, small apertures, so there is quite high depth of field with sharp focus in the frame. That means that most of the processing is in blurring and bokeh creation. The technology also looks at objects outside the visible part of the image, but still registering on the sensor, to anticipate objects entering the frame.

Also, hat-tip to the Benedict Evans newsletter to pointing to this short (2.5 minutes) film created with the new Apple smartphone.

What We Think

I know it’s not a display, but I assume readers are also interested in moving pixels in general!

I didn’t really pay attention to this feature, but have to admit as someone that spent a couple of years trying to get good videos using a ‘good’ Sony Alpha camera, it’s not easy to get the results that the professionals do. The iPhone 13 certainly seems to have done a good job in making that a lot easier and if I was trying to get into video again, I might be tempted to get one, just for that. (BR)

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