Alpha & Jam Africa, a media company, has unveiled Maslow, the first Truecorner LED screen and the largest 3D digital billboard in Africa. This technological achievement in Nigeria features interactive and data-sensitive capabilities, and it’s the first true 4K digital billboard in the country with a display size of 800 square meters.
The billboard’s visibility reaches at least 800,000 people per day, catering to both pedestrian and vehicular traffic, including inbound and outbound traffic from airports. CEO Samuel Ajiboye sees the billboard as a sign of the company’s commitment to innovation, aiming to redefine the consumer and brand experience in African advertising.