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New Beacon Network Developed in UK

Proxama of the UK has developed its network of beacons in the UK to 4,000 locations with support for both Apple iBeacon and Google Eddystone formats. The company claims a billion ‘touch points’ in London per year and has has now beacon enabled London Heathrow’s LHRLink terminal-to-airport hotel bus service, newsstands outside major London Zone 1 and 2 stations and at 600 pubs and bars, with 200 located adjacent to all 20 of the Premier League’s football clubs.

Proxama’s MyStop app gives bus details. Click for higher resolution.