What They Say
Preliminary data from Canalys for Q2 suggests that Xiaomi is now the second largest smartphone brand with 17%, after Samsung with 19% and ahead of Apple, Oppo and Vivo. The firm said that it has boosted its business outside China with sales up more than 300% in Latin America, 150% up in Africa and 50% in Western Europe. The firm has very competitive pricing.
What We Think
A friend based in Singapore gave me a ‘heads up’ about the impact of Xiaomi on the market some years ago. I recently bought my wife her first smartphone and it was a Xiaomi. It really is a very good device and there are, so far, no issues. Sometimes, support can lag sales, but so far we have not had to try it. (BR)