Victorinox Chooses to Differentiate Signage

Photo: InvidisSystem integrator Netvico has rolled out digital signage to five different Victorinox stores worldwide. The Stuttgart-based company installed a video wall, called the Red Cross Wall, in each location. Construction differs by store. For example, five 46″ LCD screens (1920 x 1080) formed the wall in the flagship Dusseldorf store, but two 70″ LCD displays were used in Cologne. A wall of LEDs in a cross shape (1.5m²) was installed in the Hong Kong and Shanghai locations. The Zurich store used a 3m² wall and an 80″ LCD display. Each LED wall had a 4mm pitch.