Analytics Measurement and Legal Implications
by Super User
Oliver Schwede introduced a session on analytics measurement and the legal implications of digital signage analytics. Schwede asked Dannel Gasser of Relevance Analytics “What is the role of analytics in the store?”. Gasser said …
Tags:Beacons| Large Display Monitor| Munich Digital Signage Conf 2014| Retail| Vol 21 - Issue 39| Volume 21