Strategy Analytics: The Smart Speaker Market’s Recovery is in Full Swing as Shipments in 2Q21 Surged to Record Levels

smart speakers

What They Say

Strategy Analytics said that the smart speaker market, including those with displays, rose 34.8% to 39.5 million units in Q2 2020 while the segement with displays rose 45% year on year to 11.6 million, ahead of the 31% growth of those without displays. Baidu extended its lead on Amazon globally in the market for smart displays, with 38% share compared to 26% for the US company. Baidu’s Zaijia X8 is the top selling smart display ahead of Baidu’s Zaijia 1c and Amazon’s Echo Show 5.

What We Think

So far, I’m resisting the Echo Show replace my DPF. Maybe it will need one of Amazon’s clearance sales which often offer very good value for money. Baidu has done very well in smart displays considering that it has only limited geographical reach. BR)

ZaiijiaX8 procBaidu’s ZaijiaX8