With an unprecedented 49 awards, Royal Philips (NYSE: PHG, AEX: PHI) excels at the 2015 “Red Dot Award: Product Design”, one of the most important global competitions for product design.
Among the 49 winners, the stylish LumiStreet LED Roadlight picked up an award in the highest category “Red Dot: Best of the Best”, for top design quality and groundbreaking design.
The products submitted were evaluated by a prestigious jury of experts according to a canon of strict criteria, including degree of innovation, functionality, ergonomics, self-explanatory quality, symbolic and emotional content, ecological compatibility and durability. These criteria are constantly adapted to reflect the latest technical, manufacturing, societal, industrial and ecological developments. A Red Dot award is an international seal of quality, creative competence and design excellence.
An overview of all the award-winning Philips designs and the related high resolution images can be found here.
“Observing and understanding how people live and work remains central to Philips’ design approach.” said Sean Carney, Chief Design Officer at Philips. “Designers at Philips strive to make technology meaningful, focusing on the needs of people and how those needs can be addressed to make their lives healthier and happier. 49 awards in one of the most prestigious design competitions is a validation of our people focused methodology”.