LG Patents QR Code-Based System for Purchasing Digital Works and NFTs via a TV Platform

The gist of it: I wouldn’t look at this as a dated crypto strategy. Blockchain transaction technologies are not going to go away, and there may be some benefit to securing intellectual property (IP) in this space. Whether that IP ever makes into day-to-day use is an entirely different matter, I will grant you that, but advertising and e-commerce have the potential to change how connected/smart TVs are sold, paid for, and consumed. It may be that some TVs should be designated as digital out of home (DOOH) products – if and when they are installed in public spaces, hospitality, or pre-installed in short-term rentals – by virtue of their reliance on transaction-based revenues.

TV Platform Linked with NFT Market, and Method for Controlling TV Platform

This is an LG patent (number WO2023080273) for a new type of television platform that is linked to an NFT market. The platform would allow users to browse and purchase NFTs directly from their televisions. The patent also describes a method for controlling the platform, which includes using a cryptocurrency wallet to store and manage NFTs.

Here is a more detailed explanation of the patent:

  • The television platform would have an output unit, which would include a display unit and a sound output unit.
  • The platform would also have a communication unit, which would be used to establish a communication connection with an NFT market server.
  • The platform would have memory, which would include a cryptocurrency wallet.
  • The control unit would be responsible for accessing the NFT market server on the basis of key information stored in the cryptocurrency wallet.
  • The control unit would also be responsible for receiving and displaying preview artwork data corresponding to at least one piece of digital artwork.
  • When a user selects a piece of digital artwork, the control unit would generate a purchase transaction on the basis of the key information stored in the cryptocurrency wallet.
  • The control unit would then receive, from the NFT market server, NFT status information of digital artwork corresponding to the selected preview artwork and having updated transaction details.

This patent could make it much easier for people to purchase and use NFTs.

According to the patent itself, a user could select a specific work to preview through their TV. If they decide to purchase it, the NFT market server transmits a QR code input screen to the TV. The user can then input their own preset QR code, likely linked to a cryptocurrency wallet, via a separate device like a mobile phone. The TV platform’s camera reads the QR code, identifying the owner of the corresponding cryptocurrency wallet. If the QR code is recognized as the user’s, a purchase transaction for the digital work is generated and sent to the NFT market server. The transaction’s signature includes a key related to the user’s cryptocurrency, verifying the authenticity of the purchase request.