What They Say
JCDecaux reported its full year financial data and highlighted that while its overall business grew 18.7% year on year in 2021 to reach €2.74 billion, with Q4 up 37.5%. However DOOH grew even faster and saw 73.8% growth in Q4 and by 33,2% over the full year ti9 reach 31.4% of the group’s revenue in Q4. That was up on the 26.9% of the full year revenue. The firm said that its VIOOH platform is now in 15 countries.
What We Think
This result would be even more impressive if 2020 had not been down by 40.6% from 2019, when revenues were €3.89. 2021 was still down 29.4% from 2019. (BR)
All regions grew last year
