What They Say
The organisers of IBC have confirmed that they have a ‘fall-back’ plan to move the 2021 event back to December 3rd – 6th from the currently scheduled dates from September 10th to 13th (four days compared to the usual five).
A decision on which dates to settle on will be taken at the end of May or early June. The organisers say they have already reached 60% of stand bookings compared to 2019, with 650 stands and 30,000 square metres of space now booked across 13 halls.ibc
What We Think
Hmmm…. Amsterdam in December can be a cold and windy place and a bit different from September! Over the years I have suffered several issues of flying to or from the Netherlands at that time of the year, and that might be a factor that discourages visitors. (BR)
