What They Say
Because of the virus, the Gamescom event in Germany went virtual and this year saw 5.8 million viewers on the opening night from 180 countries, with up to two million simultaneous viewers. 118,000 people followed the congress programme and 2,000 trade visitors attended.
Content will be available online until the end of September.
What We Think
In the past, I have often written about the strength of the Gamescom event, but the numbers this year were amazing. Although there is a physical event planned for next year, it’s hard to imagine that the virtual event won’t be just as important. (BR)