British Land has signed a deal to install 100 digital advertising panels around the UK with Clear Channel UK. Locations will include centres in Meadowhall, Sheffield; Ealing Broadway, W5; Drake Circus, Plymouth; St Stephen’s, Hull; Glasgow Fort; Fort Kinnaird, Edinburgh; New Mersey, Speke and Teesside, Stockton and will be installed in 2017. The deal is an evolution of an existing partnership that started at Meadowhall almost ten years ago.
Clear Channel UK will provide a mix of large format and ‘6-sheet’ sized digital screens and interactive digital screens which will run on Play iQ, Clear Channel’s product management platform.
