The BBC and ITV in the UK have said that they will create an advertising-free SVoD service that will be launched in the UK in Q1 2017 under the ‘Britbox’ name. AMC Networks, which has a joint venture with BBC Worldwide for cable channel BBC America, is investing in BritBox with a non-voting minority interest. BBC Worldwide and ITV share an equal majority stake in the joint venture.
BritBox will be available on responsive web, mobile (iOS and Android), Roku, AppleTV, and Chromecast at launch in the U.S. There is also ambition to roll out the service in other international markets. Pricing for the service will be available at launch.